Gloria is a major character in the franchise.
At the time of Marty the zebra's birthday, Gloria is another animal in the Central Park Zoo and was one of the many attractions, drawing crowds that enjoyed seeing her swim about in her water tank. She would also receive the star treatment as one of the zoo's main attractions and attend Marty’s birthday party. At this party, Marty announced his wish upon blowing out the candles on his cake: to go to the wild. Gloria, Alex and Melman tried to have Marty come to his senses by telling him that life out in the wilds was savage and difficult, whereas life in the zoos was adequate. Marty was unhappy at hearing this and Gloria told Alex to go and console Marty. Later that night, however, Marty acted out his wish and headed straight for the Terminal Station so as to take a train and go to Connecticut, where Marty heard that wide open spaces were found. Gloria urged both Alex and Melman to come with her so as to find Marty and bring him back before any people would notice. They were found, regardless, alongside Mason and Phil, the two chimps; and a troupe of secretive penguins, all ending up tranquilized with darts.
When they all reawakened, they found themselves in crates bound for Africa. When the penguins hijack the ship, the crates fall into the ocean and wash up on the island of Madagascar. After some confusion, they start to set up their own society and attract the attention of a lemur colony.
Gloria is happy to help her friends save Christmas, and shows her usual amount of enthusiasm throughout the special, even when helping Melman out of various situations.
It is also shown (perhaps guessed) that she loves children, as when the girl named Abby hugs her friends, and then her, Gloria hugs her back.
On the flight home, Gloria expresses a desire to join in the zoo breeding program, in the hopes of finding a boyfriend. When the animals crash land in Africa, she attracts the attention of a hippo named Moto Moto ("Hot Hot" in English). Though she thinks he is the ideal boyfriend at first, she realizes that he only loves her because she is fat, while Melman loves her for who she is. After Melman tells Moto to treat Gloria right, she realizes that she loves Melman back, and convinces him not to sacrifice himself into the volcano and Gloria grabs him by the horn and says, "It's crazy to think that I had to go half way around the world to find the perfect guy and he was right next door..." and then joins the other animals in rescuing Alex from Nana. In the end of the film, Gloria ends up starting a relationship with Melman (who has found out that he’s not dying after all).
It's her first Valentine's Day with Melman and as such she's quite excited but when she wants to spend time with him, he's busy planning a surprise for her. During the day Gloria has many questions on her mind like if Melman is avoiding her and wondering where he is. When she spots him, Gloria thinks he's dumping her on Valentine's day. But later, she finds his list of things for her surprise and tells him that all she wanted to know that he was thinking about her.
After spending a year in Africa, the group decides that they've waited long enough and it's time to go and find the penguins. When they reach Monte Carlo, the group runs into misfortune when they are spotted in the casino and are pursued by Chantel DuBois from animal control. They manage to escape her, but crash the plane in the middle of some railroad tracks on the way. The group ends up hiding with Circus Zaragoza in order to stay out of the way of the law. They find out that this circus, if it puts on a good enough show in London, will earn a contract for an American tour, which means a stop in New York City. They spend the penguins' winnings on the circus. When the see that the circus is failing since Vitaly lost his confidence, Gloria and her friends immediately begin fine-tuning the show in order to ensure that they get the contract. This includes coming up with new acts for the show. Gloria decides that it would be a blast to do a dancing routine with Melman, only to find that he is unsure of himself in regards to his dancing abilities. It takes a pep-talk and a lesson on top of a tightrope for the couple to find their routine, dancing while on the tightrope! This act is one of several the ends up getting the circus the contract. Sadly, they are also exposed as zoo animals and feeling guilty, they leave the circus on the way to New York. When they finally reach New York City however, the gang finds out that the zoo is not exactly what she remembered. Gloria is especially unhappy to find that there is a big wall in between her and Melman's enclosures. Reflecting back on their adventures for the past couple of years, the Zoosters realize that they are better off wild and free than left in cages, so they decide to go back to the circus. Gloria and Melman are only too happy to join the show permanently, it's way better than having to talk to each other through a wall all the time.
Like everything hippo in the franchise, Gloria is fat, her skin is gray, but in the belly, she is a little lighter than the rest of her body. A running gag is that her huge size and weight causes many problems, such as in the third movie where she stayed stuck in the pipe, or when she destroyed the glass and she and her friends fell to the casino.
|Alex · Marty · Gloria · Melman|
|The Penguins of Madagascar|
|Skipper · Kowalski · Rico · Private|
|All Hail King Julien|
|King Julien · Maurice · Clover · Mort|